Minister for Environment, Energy and Rural Affairs, Lesley Griffiths has confirmed the reappointment of Kevin Roberts as Chair of Hybu Cig Cymru, extending his term by a further twelve months.

First published:
2 December 2019
Last updated:
Kevin Roberts

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Kevin Roberts has been chair of HCC, the industry-led organisation responsible for the development, promotion and marketing of lamb, beef and pork from Wales, since spring 2017. 

Announcing Kevin’s reappointment the Minister said:

I am pleased to confirm Kevin Roberts has accepted my offer to continue as chair of Hybu Cig Cymru for a further twelve months. Kevin has proven to be a highly effective chair during what has been a time of unprecedented uncertainty and change. This news will provide much-welcome continuity for levy payers, farmers and Wales’ agriculture industry.  I look forward to continuing working closely with Kevin and the rest of the HCC team as we face the challenges that lie ahead.  

Kevin Roberts said:

I’m looking forward to continuing HCC’s vital work in a period of great uncertainty for Welsh farmers and processors, through the instability of Brexit to what I’m confident is a strong future. 

The key priorities over the next year include our new initiative to promote Welsh red meat’s positive message in terms of environmental sustainability, building the export trade in partnership with Welsh Government, and delivering the EU and Welsh Government-funded Red Meat Development Programme.

The Minister also announced the launch of a recruitment process for four new HCC Board members:

The Hybu Cig Cymru Board carries out a crucial role in supporting the chair and setting the future direction of the Welsh red meat industry. I would encourage anyone who feels they have the necessary skills and experience to consider submitting an application.

The advertisement will appear on the Public Appointments page of the Welsh Government’s website until 5 January 2020.