VisitBritain is the national tourism agency of Great Britain. Its primary role being to promote Great Britain in international markets.
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One of its key activities is the delivery of national tourism insights,trends and performance research.
VisitBritain produce regular bulletins that provide information about global and UK tourism trends, along with information about the economic and demographic drivers of tourism.
As well as covering past and current trends, they also produce bulletins that forecast future tourism performance. These detail what VisitBritain expects to happen to the volume and value of inbound tourism during the next year.
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