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Social Research

Wales Visitor Survey

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  • Release date: 8 March 2017
  • Period covered: 2016
The survey is a research study amongst overseas and UK visitors to Wales.

The overall aim of this study, undertaken every two years, is to gain a detailed profile of leisure visitors to Wales. It also provides feedback on visitor satisfaction to improve Visit Wales’ understanding of the motivations, needs and behaviours of visitors to Wales.


Tel: 0300 061 6026

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