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English: SLEPT

Welsh: Cymdeithasol, Cyfreithiol, Economaidd, Gwleidyddol a Thechnolegol

Context

Social, Legal, Economic, Political and Technological. Before creating business plans or when evaluating existing ones it is important to 'scan' the external environment. This takes the form of a SLEPT analysis, i.e. an investigation of the Social, Legal, Economic, Political, and Technological influences on a business.