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Great Britain Day Visits Survey

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  • Release date: 4 April 2017
  • Period covered: March 2016 to February 2017
  • Next update: 9 May 2017
This is the source of official statistics on day visits by British residents to destinations throughout Britain.

The survey is undertaken jointly with VisitEngland and VisitScotland. Its aim is to measure the volume, value and profile of Tourism Day Visits taken by GB residents to destinations in GB.

The 2016 survey took the form of some 35,000 online interviews throughout Britain. The Wales resident sample was boosted to approximately 5,000 in order to permit more detailed secondary analysis in due course.

March 2016 to February 2017

Release date: 04 April 2017

Data has been published on StatsWales.

January to December 2016

Release date: 09 February 2017

Key points

  • In the 12 months ending December 2016, there were 102.2 million tourism day visits to Wales, with an associated spend of £4,096 million.
  • The number of tourism day visits made to Wales in the 12 months ending December 2016 has increased by 36.6% compared to the 12 months previous, while the amount spent has increased by 50.9%.

Further information

Monthly data are published on StatsWales and a report is published quarterly.


Tel: 0300 061 6026

Tel: 029 2089 8169

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